The Seven Habits of Press-Worthy Businesses

It’s probably not necessary to bring in Captain Obvious, but it’s no secret that we like books. Hardcovers, paperbacks, books on Kindle, e-books and notebooks (can’t read the last one, but you can fill up the pages, so we’re extra fond of...
The Magic of Your Business & Public Relations

The Magic of Your Business & Public Relations

We’re movie watchers here at the agency and lately, I’ve been watching some throwbacks (think: Sliding Doors or Heathers) and the few that I missed last year. One of those last year films is: The Magic of Belle Isle, a story about friendship, love,...
Getting the PR Rush

Getting the PR Rush

PR strategy is like this, visualizing certain outcomes and taking the route that will lead to the best results for yourself and/or clients. In order to do this, you must…

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