Three Quick Tips to Attract More Readership to Your Business Blog

Today there are 179,828,624 blogs in the world (and counting, according to BlogPulse). To get an idea of how frequently this number changes, back in April we took part in a blogger panel via Savor and there were only 158,360,910. We’re being funny with the “only.”

When people blog for personal reasons, the blog may serve as an outlet to share interests and thoughts. It’s cool if someone takes an interest in one’s personal musings, but perhaps it’s not the goal to gain recognition. When you’re blogging for business, the goal is usually to share insightful information, be seen as active and knowledgeable in your industry, provide updates and attract readers to your blog so that they receive your information and updates!

Here are some tips to consider attracting readers to your blog:

1) Post often and be brief. A post of 250-300 words of quickly digested and useful information is welcome from readers. Admittedly, we do not always post as often as we recommend and don’t mean to get all “do as we say, not as we do,” but this one is definitely beneficial. People like when they can hear from you often. It’s like calling home. It’s not necessary to post daily, but a few times a week or on a set schedule (e.g. once a week on Tuesdays), then your readers know when to expect to hear from you.

2) Visit other blogs and interact. It’s beneficial to see what’s going on out there in the world, learn what’s happening in your industry or other fields, and to interact with your peers. Visiting and commenting on other media, professional and business blogs will encourage others to visit yours. When you comment, it asks for a link and your name can link back to your blog. When doing this, make sure you’re genuinely engaging. Don’t comment for the sake of commenting. If you don’t have anything to contribute to the conversation, don’t.

3) Post discounts, incentives and specials for blog readers only. Everyone likes a gift or discount, so you can reward your loyal blog fans by giving them some perks periodically. You can let people know that they can visit your blog site for these incentives via your newsletter and social media channels (i.e. Facebook, Twitter, LinkedIn, etc.)

What are some of your favorite business blogs to follow?

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Personal Data We Collect & Disclosure
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When inquiring about our Services, we may also collect information you voluntarily provide regarding your business, goals, and interest in our Services. This allows us to make recommendations and determine the suitability of our Services for your needs.

We are committed to safeguarding all information collected and your personal and submitted business information is only used for our internal purposes (again, for example, to communicate with you upon request and provide you with White Book Agency e-mails, updates, service offerings, industry trends, client news, etc.)

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We also have cookies. And not the kind we like to eat, but the kind that provides you with conveniences and ease of getting around our website. For instance, if you leave a comment on our site you may opt-in to saving your name, email address and website in cookies so that you don’t have to fill in your details again when you leave another comment. (These cookies will last for one year. So, totally not like the cookies we like that only last a few hours.)

On some areas of our site we may include embedded content, for instance, images, TV clips, news articles, etc. Embedded content from other websites behaves in the exact same ways as if you visited the other website. Don’t ask us how, it’s like Interweb magic. What we know is that these websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

None of your personal information or data that is collected will be sold, rented (nor borrowed), or marketed to any third parties.

Now, we do reserve the right to disclose your information, without your permission, if necessary, to protect and defend the rights, property and safety of White Book Agency, our clients, partners, employees, affiliates and other users of our website. So don’t do anything that’s not cool! We may also disclose information that is in compliance with any applicable disclosure laws and regulations (e.g. by the government or applicable business sale transactions).

Security
White Book Agency uses reasonable technological measures to maintain the security of your personal information and to keep it from loss, unauthorized access, misuse, or disclosure. This is the Internet though, and with the nature of technology and software applications, there is no guarantee of security of your personal information and we expressly disclaim obligation to such guarantees. By continuing to interact with and/or use our website, you are proceeding with this understanding.

Also, on our website, we occasionally link to other websites. White Book Agency is not responsible for any websites that we do not own or operate. Please carefully review the privacy policies of other websites that you link to from ours as we are not responsible for their privacy practices.

Oh, and we have to tell you something else. When you enter our site through an online advertisement located on a third-party site (that’s a site that someone else owns), this information is provided voluntarily. If you do not want to have this information collected, please do not submit it to us. Again, we will not sell, rent, or market personally-identifiable information collected on our site to any third parties. We don’t roll like that.

Updates
If you would like to access, correct, update or delete any personally identifiable information that we may have, or have questions about any data that we have, you may contact us at: itsprivate[at]whitebookagency[dot]com. When you contact us at this e-mail, we may need to request information from you in order to fulfill your request, which we will do in a reasonable amount of time.

Good grief, we think that’s it.

Any changes to our privacy policy will be featured on this website under Privacy Policy. If you ever have any questions, please contact us here or by e-mailing: itsprivate[at]whitebookagency[dot]com.

You are beautiful. Peace, Love & Good Press.

Updated: May 25, 2018

Three Quick Tips to Attract More Readership to Your Business Blog

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