Step 4 of the Secret Ingredients To A Press Kit: Including Press Coverage

Image courtesy of wikimedia.org This is one of the most fun parts of creating your press kit! With this step you are able to be totally boastful and include the most recent press releases that were written about your product/service, as well as any pre …

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Step 3 of the Secret Ingredients To A Press Kit: The Single Sheet

Last month we opened up one of our books to share a little recipe with you – the press kit. Here you’ll find • This is a simple example of a single sheet that can be used in a press kit. A single sheet isn’t ideal for every press kit, but can be benefi …

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Wrapping up 2010…

We hope that you had a wonderful 2010 filled with happiness and blessings for you and your business. We at White Book Agency are looking forward to amazing opportunities, positive changes and growth in 2011. Here’s to continued blessings, prosperity, g …

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The 4 C’s of an Introduction Letter

As we mentioned in our previous blog, “The Secret Ingredients to a Press Kit,” an introduction letter describes your company and indicates why the recipient should explore the rest of your material. We really want your recipient to know just how great …

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Happy Holidays!

Hope that you and yours have a wonderful Christmas filled with many blessings!

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