5 Ways to Avoid (or Break Up) Monotony

No two days are ever alike at White Book Agency, but like every business, not every day is a whirlwind of activity. Sometimes in business things are steadily (and happily) moving along: you're making sales, scheduling meetings, visiting clients, booking media (in our...

Want Some Press? Remember To Inform, Educate & Inspire

After years of working in the communications industry, when it comes to securing press coverage we always say that "informing, educating and/or inspiring" people is important and popular (and probably will be for years to come). We've been reminded of this repeatedly...

It’s All About the Fit

The last few weeks we have been prepping for and encouraging time for reflection. It's June! I'll spare you the, "Can you believe it?!" because whether you can or can't – it's here! The first half of the year is almost done. (Note: We'll likely get into this...

SHE Dreams Big & You Should, Too

At White Book Agency, we're all about stretching ourselves and reaching to new heights ~ learning, growing, change! The past few months, there have been lots of changes – for our business and our clients. It has been an exciting year thus far filled with new...

Quick Media Vision Board/Book How-To

Last week we received an e-mail from a follower who wanted to know what she should put on her media vision board or in her media vision book. We didn't think to include an example – but we've whipped one up to share with you. (This one has a fashion focus, but the...

7 Tips For When Things Don’t Go As Planned

Let's face it, if you're alive and attempting to live your life – there will be times (perhaps many!) when things just don't go as planned. It happens to the best of us (read: all of us, for those who are honest!) This past week we had many 'happenings' that were...

Four Tips to Get Prepped for Gift Guides

If you follow PR and marketing blogs/sites like ours, over the next few months you'll read/hear some talk about holiday gift guides. Long lead publications (those that deadline 3 months or more in advance) will start to gather the must-have items for the holiday...

Happy Month of May!

We're staying "focused, man" over here at White Book Agency. It's a great time of year where our clients, colleagues and vendors are working on fall projects, the weather is gorgeous (minus the occasional rain storm) and everyone is staying motivated! Last week we had...

Get Motivated To Reach Your Media Goals

We're entering the last month of the quarter and then summer will be here before we know it – time flies! Right now we're looking back at the past few months and looking forward to goal-setting and planning for the summer months (and the rest of the year ahead) – and...

Join Us & Participate In Fashion Revolution Day

We're making it a double (blog post week, that is) and sending out another blog post this week to let you know to join Fashion Revolution USA ~ a movement turning fashion into a force for good. We had the pleasure of meeting Bianca Alexander, Esq. of Conscious Living...

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